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Health-E Commerce® to demonstrate flexible spending account (FSA) and health savings account (HSA) tools for third-party administrators as a sponsor at ECFC Symposium

Health-E Commerce exhibit will highlight proprietary technology integrations, educational resources, and communications tools from FSA Store® and HSA Store® designed to increase participant engagement for third-party administrators and employers


DALLAS (August 1, 2024) –  Health-E Commerce®, parent brand to FSA Store® and HSA Store®, announced today that it will showcase solutions that help third-party benefits administrators (TPAs) educate and motivate participants, and increase utilization of flexible spending accounts (FSAs) and health savings accounts (HSAs), as a sponsor of the 37th Annual ECFC Symposium, August 14-16 in Louisville, KY.

37th Annual Symposium

Health-E Commerce offers innovative e-commerce technology integrations and customizable education and communication tools that streamline benefits administration for TPAs and employers, while simplifying the FSA and HSA experience for more than 70 million people who are enrolled in these accounts.  


In addition to sponsoring and exhibiting during the conference, executives from FSA Store and HSA Store will serve as presenters and moderators in the following sessions on August 15:

  • Tessica Dooley, Esq., corporate counsel for Health-E Commerce, will co-present with HealthEquity on “Subscription Services: Legal and Compliance Issues” 

  • Seiya Vogt, chief marketing officer for Health-E Commerce, will moderate an expert panel discussion on “Reaching an HSA Participant Where They’re at in the Their Journey”


The Employer’s Council on Flexible Compensation (ECFC) is a nonprofit organization dedicated to the advocacy, education, advancement, and innovation of tax-advantaged benefit programs. Register for the can’t-miss Annual Symposium here:https://ecfc.org/mpage/As2024register 


To schedule a meeting with Health-E Commerce during the conference or to learn more about FSA and HSA solutions, email partnerships@fsastore.com.

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Each year, the ECFC Annual Symposium brings together industry leaders in employee benefits and flexible compensation. Health-E Commerce has long been a supporter of this event and many members of our team at FSA Store and HSA Store are actively involved with ECFC throughout the year. We’re particularly proud this year to not only sponsor the Annual Symposium, but to have two Health-E Commerce experts participating in educational sessions. Read our recent news release to learn more. 


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About Health-E Commerce

Health-E Commerce is the parent brand to FSA Store and HSA Store, online stores that serve the 70+ million consumers enrolled in pre-tax health and wellness accounts. The company also created Caring Mill™, a popular private-label line of health products through which a portion of every purchase is donated to the Children’s Health Fund. Since 2010, the Health-E Commerce brands have led the direct-to-consumer e-commerce market for exclusively pre-tax health and wellness benefits. Health-E Commerce plays an essential role in expanding product eligibility for important new categories within the list of eligible medical expenses.

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